Did you know that humanoids tend to drop more gold and items than any other creatures in the World of Azeroth.
Where in earth is that, Azeroth?, you may ask. And how is that supposed to be relevant?
Well, for us poors equipped with a broadband it may be. There is a growing crowd of us cyber-blebeijans hanging around in the virtual worlds and looking for an opportunity to earn a nickle or two, here and there. World of Warcraft - a virtual world with more than 6 million players is one of those places.
Azeroth is an Earth-like planet in the fictional Warcraft Universe, inhabited by a diverse array of species. Most of the action of the Warcraft games takes place on this planet. Due to the continual battle being waged in the Warcraft Universe there are plenty of opportunities for .. well let us put in investment terms .. for short term investments that may not be possible with real world financial derivatives.
It is kind of interesting to see how capable the capitalism is to reproduce the meat world financial stuctures and create mixtures of virtual and real - virtual and real Gold - as in this Azeroth case. You can of today buy or sell Azeroth virtual gold. While World of Warcraft doesn't allow their players to build gold with real dollars, there is an "underground" market that buys and sells WoW gold. Try it and be amazed you meat world habitant!
The obvious next move (of the invisible hand!) in this process of blurring virtual and real - gold, green bucks, plastic, trusted bytes, was introduced a few days ago at the MAKE News for the Future who revealed the secret plans of VISA credit card company to introduce loyalty programs and private label credit cards for the inhabitants of the cyber world.
Is this serious ... or not? Deadly serious, is the correct expression, I'd say. I will write my next story on one of the 2005 Deloitte Technology Fast 500 EMEA Winners, the Finnish SULAKE company who sells virtual furnitures for the kids through their Habbo Hotel. Yestardays news told us that the Cyworld US, the American version of the popular Korean social networking site has been launched. CyWorld is a closed social network with some blog-like features and its own internal economy. Each user has a “mini-hompy” - a pixelled room that can be decorated with furniture, wallpaper and other items. All these items must be paid for in Cyworld’s virtual currency, dotori (Korean for “acorn”). Users can buy virtual currency using their cellphones, or purchase vouchers in real-world shops. Some months ago BusinessWeek Online wrote about this money machine. Investor! What are you waiting for! Pack your showels and GO WEST, invest in World 2.0.